Email Marketing Specialist – MailerLite – Global

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Job description
MailerLite is one of the fastest-growing email marketing services. We help more than 1 million businesses around the world to keep in touch with their customers. Today, we are a team of more than 130 dreamers, adventurers, and world travelers passionate about what we do and what we believe in. And we are ready for another talented person to join the party.

We’re looking for an Email Marketing Specialist to help our Marketing Communications Team create and manage all our email campaigns and automations from beginning to end.

In this role, you will organize our current email marketing programs, identify opportunities for lead generation, grow our subscriber list, increase engagement, measure performance, and generate innovative ideas to drive growth.

Why MailerLite?
You will be challenged with interesting tasks
We encourage creativity and experimentation to reach our goals, and you’ll have access to a broader team to collaborate with.

You won’t be bored
You’ll have the freedom and flexibility to create and test email campaigns and automation to find the best solutions.

You will take ownership
We don’t micromanage and try not to interrupt your work with random tasks. We expect you to take full responsibility and ownership for the stuff you build.

You’ll have experts at hand
Whenever you’re stuck, your teammates are eager to help you grow. And they’d love for you to share your knowledge too!

You can pick where you want to work, every day
At MailerLite, we embrace the remote culture. Every day you get to choose what environment makes you most productive.

You can count on stability
You can count on us to offer you a stable workplace! We’re continuously growing and our oldest company, MailerLite, has been around for over 10 years.

What you will work with
Manage all email campaigns from creation to launch, measurement and optimization
Keep our MailerLite accounts organized and up-to-date
Identify opportunities to grow our email list and create forms, pop-ups, and landing pages to attract subscribers
Create email segments and interests groups for targeted lead generation
Plan and design different email automation workflows
Write and proofread emails for clarity, grammar, and spelling
Test achievement of each campaign and determine email marketing KPIs.
Make documentation and guides for processes, A/B tests and promotions
Analyze campaign performance and suggest improvements
Ensure emails follow industry policies and best practices
What we expect from you
Minimum 2 years of experience creating and managing email marketing campaigns with 100k+ subscribers
Hands-on experience with email marketing tools like MailerLite, MailChimp, or similar
Proficiency in email marketing automation and segmentation
Familiarity with analytical and database tools
Knowledge of marketing fundamentals, including strategy, funnels, storytelling, design, user experience, new/emerging tech platforms
Excellent written communication and copywriting skills in English
Knowledge of Google Analytics
You’re a good team player with strong project management skills
Positive attitude
You’re eager to learn
What we offer
Yearly salary: $50,000-$80,000 (gross)
Remote-first culture with the team working remotely from all over the world
Remote health insurance. Every team member gets global health insurance with full coverage in their home country and 175+ countries. No exclusions for pandemics
Company-paid retreats that we call workations. The whole company gathers once a year for a week in an exotic location to work, learn and have fun together
Four weeks of vacation. We encourage you to unplug and recharge!
Creative days. One paid day off per quarter to do something creative and fun
Parent days. Parents can take one paid day off every month to spend time with their children
Parenting budget. Anyone who becomes a parent through childbirth or adoption gets a budget as a gift
Joy Budget. Annual budget to spend on whatever that brings you joy.
MacBook and other tools that’ll help you to do your job efficiently
Meet the Team Lead

Content Team Lead
I’m Jonas, Content Lead at MailerLite. I’ve been with the company for over 4 years and love the freedom, flexibility, and trust that our leaders give us. My team lives by our company values, especially in our pursuit to keep learning and improving while finding a healthy balance to stay creative and open-minded.