Category: marketing

Freelance Email Marketing Specialist at Fertility Bridge

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On: By: admin

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Join Our Team: Email Marketing Specialist

Position Type: Independent contractor

Location: Remote

Rate: $25-35/hour

Estimated weekly hours: 5-10

“Ever since [Your name goes here] started at Fertility Bridge, I can’t stop checking my phone for new emails from Inside Reproductive Health.”

As the Email Marketing Specialist working with Fertility Bridge, you will develop an email campaign that delivers valuable information to subscribers through emails they want to read. The campaign you develop will increase The Inside Reproductive Health email open rate and click through rate.

But how do you know if this is your dream work and if Fertility Bridge is your dream client?

If you answer yes to these three questions:

Do you have an in-depth knowledge of email marketing and best practices?

Do you enjoy data analytics pertaining to email marketing ?

Are you excited about the opportunity to contribute to Fertility Bridge?

THE OUTCOMES THIS POSITION WILL BE ACCOUNTABLE FOR

Average Inside Reproductive Health email open rate increased by at least 10%

Average Inside Reproductive Health email click through rate increased by at least 5%

Email list segmented according to audience segments

New subscribers assessed and properly mappped according to audience segments

Emails sent using segments and audience interests

Options developed to subscribe or sub-subscribe

Newsletter scheduled for optimal delivery times every week

Podcast is released on Tuesdays

Digest is released on Thursday mornings

Any breaking news is released at time of breaking

THE TOOLS WE PROVIDE TO ACHIEVE THE OUTCOMES

An active list of 1,500 subscribers in Mailchimp

Formsite form

Access to our website via Squarespace

A spreadsheet exported with subscriber information

Some guidelines for classifying subscribers by their many fields

THE TOOLS WE DO NOT PROVIDE (YET)

Mailing list is not segmented by digest, podcast or topic

No Hubspot experience beyond a free level account

No Zapier

No Hubspot Administrator

No Developer or Developer experience

No Digital Strategist

No current data input for different list segmentation

We use Mailchimp, Hubspot, and Formsite. The fields for data templates vary between platforms.

Hubspot does not push to Mailchimp

So there you have it, everything you need to know to decide your fate! If you are interested in this role and believe you have what it takes to achieve the required outcomes using the provided tools then we encourage you to apply.

What Comes Next

Our Hiring Process

You’re going to have a lot of autonomy and decision-making authority at Fertility Bridge. You are the queen or king of your seat and we follow your lead in your space. Because you have so much control, we really want to get to know you and we really want you to get to know us.

All interviews take place over Zoom, except the first, which is sometimes done over the phone. At the end of each interview, we give you the opportunity to ask us any questions. If we think we are going to offer you the position, we will ask you to make the introductions for certain references.

Most positions involve a paid assignment so that we both get the opportunity to see what it is like to work together.

How to Apply

If you feel you can contribute to a dynamic, growing company, please begin your application process by applying through Hireology. After you submit your cover letter, resume, and application on Hireology, you will receive acknowledgement via email. If you don’t see the email in your inbox, please check your spam folder – sometimes Hireology emails end up there.

You will receive instructions on the next steps after your application materials have been reviewed. As a remote company, we rely on remote working technologies to serve our clients. In evaluating new employees, we put a premium on a candidate’s ability to shine through these same technologies: video, email correspondence, and web-based conferencing.

Contracting Process

Hireology application is submitted

Screening Call: 20-30 minutes

Fit Interview: 60-90 minutes

Paid Assignment

Continued work based on your terms

Senior SEO Manager at Mira Fertility – global remote

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Senior SEO Manager

Leading edge technology in an industry that is improving the lives of millions. Here, innovation is not about another gadget; it is about making health care data available wherever and whenever people need it, safely and reliably. If you are looking for a better place to use your passion and your desire to drive change, this is the place to be. It’s an opportunity to do your life’s best work.

As the Sr. SEO Marketing Manager, Direct to Consumer (DTC) Marketing, you will define, implement, and optimize strategies and tactics focused on driving consumer awareness, acquisition and engagement via SEO and Content channels. Your key focus will be identifying opportunities for content and technical improvements, closing competitive gaps, building linkbuilding strategy, and expanding site content to drive long term performance.

A successful candidate will have strong experience in search engine ranking factors, algorithms and core SEO principles (healthcare niche is preferable). Will need to leverage analytics and external market trends to define technical and foundational strategies that achieve key business goals. The Senior Marketing Manager will be required to have effective influence management and collaborating skills, including collaborating across multiple teams, 3rd party partners, technical engineers, and various levels. In a past paced industry, the ability to manage competing priorities, multiple roadmaps, and problem solving skills is essential.

This role reports to the Head of Growth and will play a pivotal role in building Mira Organic Search authority, trust, and credibility.

You’ll enjoy the flexibility to work remote from anywhere and diverse team collaboration.

Primary Responsibilities:

Develop and execute successful SEO and content strategies
Monitor keyword rankings and own on-page SEO tactics
Determine and prioritize blog content schedule to ensure rapid production of new impactful content plus refreshing and optimization of existing (decaying) content
Prepare briefs for new articles, work with writers and e-commerce manager on content plan execution (we love Notion boards)
Audit for technical SEO issues and recommend fixes, working with a dev team on implementation
Direct off-page optimization projects (e.g., link-building and url structure), including HARO pitches, guest posts outreach, skyscraper technics
Own, build and manage channel roadmaps leading content development and web optimization projects ensuring implementation is timely and high quality
Measure and analyze channel performance and deliver actionable insights and recommendations to all levels (own organic blog revenue and leadgen OKRs)
Provide analysis and recommendations on CRO
Monthly SEO performance reports, monitoring and communicating KPIs, project statuses, and next steps.
You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

Bachelor’s degree
5+ years of SEO experience with a focus on SEO content for consumer (health, wellness)
Proven track record of driving organic growth directly from your own efforts
Technical understanding of how to effectively optimize content for Search (i.e. indexability, meta tags, on-page performance, optimizing for rich/featured snippets, and more)
Familiar with heat-mapping and a/b testing landing pages
Established track record of driving growth through content with ability to map content to customer journey
Understanding of channel content best practices including editorial, organic, social, paid search, and email
Familiarity with relevant tools (e.g., Ahrefs, Semrush) and web analytics tools (e.g., Google Analytics, Google Search Console)
Excellent written and verbal communication skills that are concise, candid, and professional
Your usual day of awesomeness includes:

Developing and executing SEO strategies to drive organic growth, with a keen understanding of intent across the customer journey.
Performing SEO audits, providing performance improvement recommendations and working with internal teams to implement (Ex. page speed, site architecture, metadata, tagging etc.)
Backlink outreach
Optimizing and updating content on product pages, internal links, the blog, broken links to drive visitor engagement and organic sessions
Conducting keyword research in collaboration with content marketing team
Building regular SEO performance reports, monitoring and communicating KPIs, project statuses, and next steps.
Supporting ad hoc cross functional projects from an SEO perspective.

Sales Coordinator – Kasa – global remote

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The Role
We are looking for a Sales Coordinator to partner with and assist the sales team to achieve established revenue goals and service metrics. This critical role will manage the group turnover process from assigning incoming leads to the proper sales manager, following up on new active groups, managing all sales-related client & internal communication regarding reservations and billing,
In this remote role, you will report to the Director of Sales and work closely with Area Sales Managers, and Sales Managers while also acting as a liaison between Sales, Reservations, GX, Billing, and Operations.

About the Team
The Sales and Marketing team is dedicated to growing revenue at Kasa through all channels, as well as growing Kasa as a distinguished accommodations brand. Our mission is to build a distinctive brand that has direct relationships with guests. The sales team truly enjoys connecting with others and building revenue.

Experience
1+ years of relevant sales support experience
You can demonstrate the ability to understand customer requirements and translate that into sales solutions
You have strong research and data entry skills
You have customer service experience in a remote work environment
Ability to set priorities and work on several projects simultaneously while meeting established guidelines through strong organizational skills
Must be computer literate; have experience using Google Workspace tools and products and ability to learn new tools quickly
Database management experience
Ability to be assertive and persuasive without being aggressive
Professional upbeat telephone voice
Ability to engage management decision makers and influencers at any level
Excellent written and verbal communication skills
Motivated by attainment of goals and metrics
Able to work independently, self-motivated

Plus if…
You’ve worked in the hospitality industry as a sales coordinator at some point in your career
You’ve worked for small and large enterprise companies
You have experience with Click-Up, Kustomer & Guesty

In one year, you will succeed at Kasa by having:
Consistently executed the active group turnover tasks and provided clear communication to clients and guests
Reduced the amount of time between group reservation request and completion
Ensured that Operational teams have group and account details to provide Hall of Fame Host experiences
Meaningfully influenced and supported our group reservations and billing processes
Become a respected leader and thought partner by the Brand & Revenue team and other departments you interact with

Day in the life of a Kasa Sales Coordinator
A day in the life of a Kasa Sales Coordinator focuses on 3 primary objectives: Driving Sales, Use of Tools & Processes, and acting as a Hall of Fame Host. You will help drive sales by managing incoming lead sources and assigning them to the proper sales manager, providing responses and proposals to potential clients as needed, collaborating and assisting managers of each department by preparing accurate, creative customer correspondence and contracts, and ensuring that each step of the active group journey from contracting to departure is seamless. You may be called upon to complete internet research to assist the sales managers in securing new business. As a key component of the sales process, you must be able to listen and read customers to identify needs and respond accordingly. You will be an integral part of improving and implementing, our sales processes through the use of our existing tools. You will maintain complete and accurate records of all customer interactions and correspondence in our sales system, accurately produce and/or review all group contracts and rate agreements, and identify ways to improve processes and enhance sales systems. At Kasa, we strive to act as Hall of Fame Hosts through genuine care and hospitality. You will develop strong customer relationships through professional, courteous, and ethical interpersonal interaction, develop and maintain positive relationships with customers and vendors, and ensure proper communication with other departments.

Benefits
🌏 Remote Work: With flexibility as a core value, and over three-quarters of the team working remotely, Kasa employees are able to work from anywhere!
✈ Kasa Travel Credit: We love to travel! Kasa employees get an allowance of free stays with us in any of our locations, plus a 50% discount on any night for friends and family
📈 Generous Stock Option Plan: We believe the success of our business should be shared with our team. As you grow with us, we increase the opportunities for you to become part-owners of our company.
📱 Cell phone reimbursement: We reimburse a portion of your monthly cell phone bill to say thanks for using your personal phone during the workday.
📈 401(k) plan: As you invest in yourself and your future, Kasa invests in you too: we match 50% of the first 4% of deferred salary.
🙌 Paid Time Off: Full-time hourly Kasa employees accrue paid time off at a generous rate that increases with tenure.
💰 Competitive Salary: We offer base salaries at or above market rates plus additional earning opportunities based on the position
🩺 Health Coverage: We’ve invested in comprehensive health insurance options to help when you need it most

Who We Are
Kasa is building a global accommodations brand unlike any other. We took the best that hotels and short-term rentals had to offer and created a new class of hospitality that is well priced, trustworthy, and that offers a large selection of great locations. Our guests enjoy seamless check-ins, spacious apartments, and attractive amenities, helping them feel right at home. If anything comes up, our remote guest experience team is available 24/7, ensuring our hospitality is always felt, though rarely seen.

Behind the scenes, we build technology that combines with our innovative operations to grow a globally scalable offering that delivers high-quality stays. Our products and systems unlock unparalleled flexibility to operate anywhere from a few Kasa to a few hundred Kasas in any type of building, in just about any location. We currently have Kasas in over 17 states and are expanding into new markets all the time.

All of this is made possible by our team members, each of whom plays a critical role in fulfilling our vision and mission. We strive to foster a culture that values feedback, support, and collaboration throughout the organization. As a remote-first company, we work hard to bridge the gap of distance through initiatives that foster connection across Kasa. A few examples include lively All-Hands meetings, department get-togethers (online and in-person), and teamwide celebrations of important milestones. We offer benefits that encourage team members to stay at Kasa properties to experience our product firsthand and meet local team members when nearby. Guests are crucial to Kasa’s mission. Accordingly, every new Kasa team member gets trained in our Guest Experience Akademy during their onboarding.

Our team is fortunate to have diverse backgrounds, personalities, and experiences united by a commitment to excellence and passion for our industry. If Kasa’s vision and culture speak to you, and you’re up for the challenge of building a company on the cutting edge of real estate, we would love to have you on our team!

Kasa Living is an E-Verify participant. We will verify the identity and employment eligibility of all persons hired to work in the United States by matching information employees provide on the form i-9 against records available to the Social Security Administration (SSA) and the Department of Homeland Security (DHS).

Email Marketing Specialist – MailerLite – Global

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Job description
MailerLite is one of the fastest-growing email marketing services. We help more than 1 million businesses around the world to keep in touch with their customers. Today, we are a team of more than 130 dreamers, adventurers, and world travelers passionate about what we do and what we believe in. And we are ready for another talented person to join the party.

We’re looking for an Email Marketing Specialist to help our Marketing Communications Team create and manage all our email campaigns and automations from beginning to end.

In this role, you will organize our current email marketing programs, identify opportunities for lead generation, grow our subscriber list, increase engagement, measure performance, and generate innovative ideas to drive growth.

Why MailerLite?
You will be challenged with interesting tasks
We encourage creativity and experimentation to reach our goals, and you’ll have access to a broader team to collaborate with.

You won’t be bored
You’ll have the freedom and flexibility to create and test email campaigns and automation to find the best solutions.

You will take ownership
We don’t micromanage and try not to interrupt your work with random tasks. We expect you to take full responsibility and ownership for the stuff you build.

You’ll have experts at hand
Whenever you’re stuck, your teammates are eager to help you grow. And they’d love for you to share your knowledge too!

You can pick where you want to work, every day
At MailerLite, we embrace the remote culture. Every day you get to choose what environment makes you most productive.

You can count on stability
You can count on us to offer you a stable workplace! We’re continuously growing and our oldest company, MailerLite, has been around for over 10 years.

What you will work with
Manage all email campaigns from creation to launch, measurement and optimization
Keep our MailerLite accounts organized and up-to-date
Identify opportunities to grow our email list and create forms, pop-ups, and landing pages to attract subscribers
Create email segments and interests groups for targeted lead generation
Plan and design different email automation workflows
Write and proofread emails for clarity, grammar, and spelling
Test achievement of each campaign and determine email marketing KPIs.
Make documentation and guides for processes, A/B tests and promotions
Analyze campaign performance and suggest improvements
Ensure emails follow industry policies and best practices
What we expect from you
Minimum 2 years of experience creating and managing email marketing campaigns with 100k+ subscribers
Hands-on experience with email marketing tools like MailerLite, MailChimp, or similar
Proficiency in email marketing automation and segmentation
Familiarity with analytical and database tools
Knowledge of marketing fundamentals, including strategy, funnels, storytelling, design, user experience, new/emerging tech platforms
Excellent written communication and copywriting skills in English
Knowledge of Google Analytics
You’re a good team player with strong project management skills
Positive attitude
You’re eager to learn
What we offer
Yearly salary: $50,000-$80,000 (gross)
Remote-first culture with the team working remotely from all over the world
Remote health insurance. Every team member gets global health insurance with full coverage in their home country and 175+ countries. No exclusions for pandemics
Company-paid retreats that we call workations. The whole company gathers once a year for a week in an exotic location to work, learn and have fun together
Four weeks of vacation. We encourage you to unplug and recharge!
Creative days. One paid day off per quarter to do something creative and fun
Parent days. Parents can take one paid day off every month to spend time with their children
Parenting budget. Anyone who becomes a parent through childbirth or adoption gets a budget as a gift
Joy Budget. Annual budget to spend on whatever that brings you joy.
MacBook and other tools that’ll help you to do your job efficiently
Meet the Team Lead

Jonas
Content Team Lead
I’m Jonas, Content Lead at MailerLite. I’ve been with the company for over 4 years and love the freedom, flexibility, and trust that our leaders give us. My team lives by our company values, especially in our pursuit to keep learning and improving while finding a healthy balance to stay creative and open-minded.

Digital Copywriter – NameCheap – global

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Marketing Department in Remote

As a Digital Copywriter, you will write clear, engaging, and persuasive copy for Namecheap. This may include website copy, promotional materials, blogs, press releases, and emails.

 

🌍 Where you’ll do it: Wherever you like! This role is 100% remote.

🏁 The interview process: This is a four-week process with 4 stages: First, a 45 min HR chat ➡️ Then a short home exercise ➡️ Then a one-hour interview about work culture and your technical skills ➡️ A final one-hour interview.

👩‍💻 Reporting to: Colleen Branch, Copy Lead

🚀 Your team: 8 people (Director of Content, Content Manager, Copy Lead, Senior Copywriters, Digital Copywriters, and YOU!) + cross functional teams

 

What will make your journey with us amazing?

 

🏆 You will work with a supportive manager that cares about your wellbeing and invests in your development to help you achieve your full potential and grow your career with us.

 

🧡 You will be engaged in continuous learning with clear targets in a feedback culture.

 

🌱 You will join a company that respects and protects privacy and freedom, because our information shouldn’t be anyone’s business. That’s why we make it our business to keep it as safe as humanly (and technologically) possible.

 

The company (and you!)?

 

Namecheap is a company of over 2,000 people, with offices in 3 countries (🇺🇦 🇵🇹 🇮🇳) and 23 more countries represented by remote colleagues. You can better understand who we are as a company and our internal audiences by reading through our career page (if you haven’t already, of course!).

 

You will be part of a dedicated product team in which you will play a key role in working with the team’s product, marketing, SEO, design, and UX specialists. You will also have support from a senior copywriter, Copy Lead, alongside a direct channel to the Director of Content — including regular 1-2-1 sessions.

 

What You’ll Do?

 

You will write website landing pages, emails, and other copy across our digital estate. On top of this, you will be creating blog posts and other ad-hoc work, such as scripts.

 

What will You Bring?

 

• You have experience creating digital copy for websites, email, and other marketing channels.

• You know how to write longer-form blogs and articles to engage with a customer base.

• You can work on UX/interface website microcopy when required.

• You have experience brainstorming, developing, and producing effective copy-driven projects and revising, editing, and proofreading content as needed.

 

What You’ll Learn?

 

• You will learn new skills, in different areas of copywriting and creative work.

 

What’s in it for you?

 

👩🏽‍💻100% remote role

⏰ Work Life Balance: 35h to 40h per week, as we believe 7 to 8 hours per day are enough to do amazing work

🏖 Flexible holiday

🙌 No recurrent meeting days (Mondays, Wednesdays and Fridays)

💻 Software: all licenses are provided

 

#equalopportunity

Copywriter at Trafilea – Global

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Copywriter

Remote Job

Description

About Trafilea

Trafilea is a global company that builds communities and transformative brands. We own the brands and take care of the entire customer journey, to deliver wow-worthy experiences that influence and empower millions of people globally.

Our culture is fast-paced and dynamic. We are data-driven enthusiasts, passionate about marketing, exponential technologies, and innovation.

We have over 300 hundred employees working around the world, connected by the same purpose and core values. Our support for this new way of working has led to being featured in Forbes and FlexJobs as one of the Top 25 Companies for Remote Workers.

We are looking for dynamic, dedicated, and committed individuals with a strong desire to grow, that can drive the brand forward on its truly exciting journey.

Do you want to know more about our Brands? Click the following links: Shapermint & Truekind

We are looking for a Copywriter to ensure we are delivering a consistent message across multiple channels. Sustain guidelines and high standards of sales and content communications based on the touchpoint and the objective (sales or branding). Someone who thrives in a cross-functional environment to plan, manage and execute ambitious initiatives collaborating with acquisition, retention, Branding and Growth marketing to understand their revenue and growth objectives, capitalizing on copywriting and integrating it across every channel and customer journey.

Expected outcomes & responsibilities

AUDIENCE PERSONA: RESEARCH, CONSUMER PSYCHOLOGY

Continually seek out market research, specific audience profiles, consumer insights, and competitor benchmarks working sided by side with the research team.
Develop an in-depth understanding of our persona, insights, needs, interests.
Work on monthly presentations with the research team about our audience and competitors. New insights, discoveries, needs, opportunities, and how we can take advantage of them.
CROSS-TEAM SYNERGY

Collaborate with acquisition, retention and Growth marketing to understand their revenue and growth objectives, capitalizing on content and integrating it across every channel and customer journey.
Work with cross functional teams (product, acquisition, retention, growth and creative) to navigate the workflow for all initiatives by identifying requirements, process, deadlines.
GUIDELINES & STANDARDS

Ensure the right communication is being used across touchpoints making a clear difference between selling and doing “branding”.
Ensure best outcome possible for creative briefs, presentations or communication guidelines, reviewing the details and specific requirements.
CONVERSION FOCUSED COMMUNICATIONS

Create persuasive, conversion-focused marketing communications using established direct response selling techniques.
Conception, execution, and refinement of direct response, conversion marketing for integrated, cross channel communications that drive profitable growth for acquisition and retention.
Understand the science behind our creative performance in paid social ads to create scripts, video texts, and storyboards to improve our angles and communications.
Work with each marketing team to understand what works, how can we improve the results over time and create performance-focused pieces
POSITIONING & BRANDING CAMPAIGNS

As part of the core of our business to sustain growth and profitability you will proactively work on angles and communications proposal based on insights that highly resonate with our audience needs to grab their attention and make them interested in the product.
GROWTH COLLABORATION

Collaborate with acquisition, retention and Growth marketing to understand their revenue and growth objectives, capitalizing on content and integrating it across every channel and customer journey.
Create strategies and lead the execution for touchpoints in which branding can drive short term and mid term growth with a performance-driven and result oriented approach.
Requirements

5+ years of brand marketing experience or related fields of marketing management in the eCommerce fashion or intimate landscape.
Experience running a wide variety of marketing programs and campaigns from ideation through to execution.
Ability to translate product, trend and merchandising information/strategies into marketable product messages.
Strong leadership skills, detail-oriented, organized and self-motivated.
Demonstrate attention to details and ability to see the big picture.
Continuous learning and Growth mindset.
Result and business-oriented person.
Strong interpersonal & communications skills to engage and influence team members
Good analytical skills.
Content/Copy strategy skills are a must.
UX / UY skill is a plus.
SEOL skill plus.
What We Have to Offer

Proximity doesn’t influence productivity. As a globally distributed team, you can live and work wherever you want.
A rich experience including the opportunity to collaborate with world-class talents. Encouraging transparency and open communication to all.
A data-driven, dynamic, energetic work environment, full of talented, goal-oriented, and empathetic people working together to grow and develop both as professionals and human beings.
A safe space to be who you truly are. We embrace and support diversity, equity and work hard every day to keep becoming more inclusive.
Openness to new ideas and initiatives: You can always join a squad, tribe, or committee, start new ones. Bring your hobbies and passions and transform them into projects!

Senior Digital Media Campaign Manager – Walmart – New York USA

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APPLY HERE
LOCATION NEW YORK, NY
CAREER AREA Project and Program Management – PMO
JOB FUNCTION –
EMPLOYMENT TYPE Regular/Permanent
POSITION TYPE Salary
REQUISITION R-1099214
Position Summary…
What you’ll do…
Does the idea of working for one of the fastest-growing, Fortune 1 company digital advertising platform providers excite you? This is that place.

Walmart Connect is seeking experienced digital senior campaign managers to build and sell Walmart Connect’s advertising solutions, using our proven conversion-driven and brand-building solutions.
 
As a Senior Campaign Manager, you will report to a team lead and use your 3+ years of experience in digital campaign management to plan, launch and execute amazing omni ad campaigns. The campaign manager owns the execution, recognition and delivering of revenue closed by the sales team. The campaign manager owns the strategic planning of $25M+ accounts (from building the media plan) and execution of the campaign (working with sales to request campaign assets to sending to internal teams for implementation).

This position is both strategic and tactical in scope, requiring the campaign manager to understand the brands marketing goals at a high level and diagnosing the tactical needs and steps to deliver on the overall campaign objective. Campaign Managers will be responsible for client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication. The campaign manager is a conduit between the sales team and internal teams on best way to activate or resolve campaign goals.

The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. Campaign Managers must possess a strong inner drive to contribute to the clients goals.

Responsibilities:

Responsible for strategic planning and execution of $25M+ in advertising revenue
Provide day to day support and escalation path to other Campaign Managers; Act as coach and mentor to junior associates.
Plan, execute, manage, and optimize managed service and self-service campaigns
Participate in cross functional initiatives that impact the Campaign Management organization
Types of campaigns include but not limited to onsite: display and search, offsite: display and video, social media and in-store
Understand upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics
Defining metrics and measuring success of campaigns using internal analytics. Work with sales to communicate metrics and campaign success to the brand.
Demonstrate diligence, attention to detail and adherence to WMG’s best practices throughout the full digital campaign life-cycle [from pre-sale to post-sale]
Maintain and organize campaign-specific materials in team’s shared document repository
Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns
Responsible for ensuring high quality of campaigns execution working within team SLAs making sure process is being followed.
Develop, grow, and maintain relationships with internal teams through exceptional client service
Traffic campaign tags into all ad technology environments (onsite, off-site, social media, search)
Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance
Formulate proposals for new client opportunities
Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
Partner with Analytics team on campaign measurement reporting and insights generation
Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
Work with media partners to ensure accurate platform implementation
Troubleshoot issues on all pre-production and live campaigns
Provide campaign wrap up reports
Provide monthly auditing reports to partners and actualize bill/pay systems when applicable
Attend client meetings as needed

Qualifications:

Experienced with media reporting and comfortable working with Google Ad Manager
Four-year Bachelor’s Degree in Advertising, Journalism, Marketing or related field
3+ years of experience in bid management, campaign management/optimization, or digital media operations within search, publisher display media, network media buys, and/or social media
High comfort level working with Excel such as creating pivot tables, analyzing data/numbers, media performance.
Strong project management skills
Client facing experience with the ability to identify risks and effectively manage through issues
Understanding of traditional and interactive media planning elements
Strong analytical thinking and mathematical skills for media math and media driving sales conversions
Excellent communication and writing skills
Capability to work proactively under pressure and handling multiple ad hoc requests
Ability to advise partners on best practices and areas of opportunity
Excited by a fast-paced and rapidly changing environment
Preferred Qualifications:

Experience using systems like Salesforce, JIRA, Tableau, SQL.
About Walmart Connect

At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, “Save Money. Live Better,” we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable – and we have Walmart’s sales data to prove it.

Benefits & Perks:

Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.

Equal Opportunity Employer

Walmart, Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.

Who We Are

Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you’ll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you’ll be empowered and equipped to do the best work of your life. careers.walmart.com

Minimum Qualifications…
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

As permitted by applicable law, provide evidence of full vaccination as defined by CDC guidelines OR secure approval of medical or religious accommodation for the vaccination mandate., Bachelor degree in business or related field
Preferred Qualifications…
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Related area
Primary Location…
121 River St, Hoboken, NJ 07030-5989, United States of America

Senior Digital Media Campaign Manager – Walmart – Los Angeles USA

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On: By: admin

APPLY HERE
LOCATION LOS ANGELES, CA
CAREER AREA Project and Program Management – PMO
JOB FUNCTION –
EMPLOYMENT TYPE Regular/Permanent
POSITION TYPE Salary
REQUISITION R-1079818
Position Summary…
What you’ll do…
Does the idea of working for one of the fastest-growing, Fortune 1 company digital advertising platform providers excite you? This is that place.

Walmart Connect is seeking experienced digital senior campaign managers to build and sell Walmart Connect’s advertising solutions, using our proven conversion-driven and brand-building solutions.
 
As a Senior Campaign Manager, you will report to a team lead and use your 3+ years of experience in digital campaign management to plan, launch and execute amazing omni ad campaigns. The campaign manager owns the execution, recognition and delivering of revenue closed by the sales team. The campaign manager owns the strategic planning of $25M+ accounts (from building the media plan) and execution of the campaign (working with sales to request campaign assets to sending to internal teams for implementation).

This position is both strategic and tactical in scope, requiring the campaign manager to understand the brands marketing goals at a high level and diagnosing the tactical needs and steps to deliver on the overall campaign objective. Campaign Managers will be responsible for client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication. The campaign manager is a conduit between the sales team and internal teams on best way to activate or resolve campaign goals.

The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. Campaign Managers must possess a strong inner drive to contribute to the clients goals.

Responsibilities:

Responsible for strategic planning and execution of $25M+ in advertising revenue
Provide day to day support and escalation path to other Campaign Managers; Act as coach and mentor to junior associates.
Plan, execute, manage, and optimize managed service and self-service campaigns
Participate in cross functional initiatives that impact the Campaign Management organization
Types of campaigns include but not limited to onsite: display and search, offsite: display and video, social media and in-store
Understand upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics
Defining metrics and measuring success of campaigns using internal analytics. Work with sales to communicate metrics and campaign success to the brand.
Demonstrate diligence, attention to detail and adherence to WMG’s best practices throughout the full digital campaign life-cycle [from pre-sale to post-sale]
Maintain and organize campaign-specific materials in team’s shared document repository
Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns
Responsible for ensuring high quality of campaigns execution working within team SLAs making sure process is being followed.
Develop, grow, and maintain relationships with internal teams through exceptional client service
Traffic campaign tags into all ad technology environments (onsite, off-site, social media, search)
Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance
Formulate proposals for new client opportunities
Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
Partner with Analytics team on campaign measurement reporting and insights generation
Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
Work with media partners to ensure accurate platform implementation
Troubleshoot issues on all pre-production and live campaigns
Provide campaign wrap up reports
Provide monthly auditing reports to partners and actualize bill/pay systems when applicable
Attend client meetings as needed

Qualifications:

Experienced with media reporting and comfortable working with Google Ad Manager
Four-year Bachelor’s Degree in Advertising, Journalism, Marketing or related field
3+ years of experience in bid management, campaign management/optimization, or digital media operations within search, publisher display media, network media buys, and/or social media
High comfort level working with Excel such as creating pivot tables, analyzing data/numbers, media performance.
Strong project management skills
Client facing experience with the ability to identify risks and effectively manage through issues
Understanding of traditional and interactive media planning elements
Strong analytical thinking and mathematical skills for media math and media driving sales conversions
Excellent communication and writing skills
Capability to work proactively under pressure and handling multiple ad hoc requests
Ability to advise partners on best practices and areas of opportunity
Excited by a fast-paced and rapidly changing environment
Preferred Qualifications:

Experience using systems like Salesforce, JIRA, Tableau, SQL.
About Walmart Connect

At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, “Save Money. Live Better,” we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable – and we have Walmart’s sales data to prove it.

Benefits & Perks:

Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.

Equal Opportunity Employer

Walmart, Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.

Who We Are

Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you’ll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you’ll be empowered and equipped to do the best work of your life. careers.walmart.com

Minimum Qualifications…
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

As permitted by applicable law, provide evidence of full vaccination as defined by CDC guidelines OR secure approval of medical or religious accommodation for the vaccination mandate., Bachelor degree in business or related field
Preferred Qualifications…
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Related area
Primary Location…
5404 Jandy Plc, Los Angeles, CA 90066-7006, United States of America

Senior Digital Media Campaign Manager – Walmart – New Jersey USA

walmart logo and tag line
On: By: admin

APPLY HERE
LOCATION HOBOKEN, NJ
CAREER AREA Project and Program Management – PMO
JOB FUNCTION –
EMPLOYMENT TYPE Regular/Permanent
POSITION TYPE Salary
REQUISITION R-1079568
Position Summary…
What you’ll do…
Does the idea of working for one of the fastest-growing, Fortune 1 company digital advertising platform providers excite you? This is that place.

Walmart Connect is seeking experienced digital senior campaign managers to build and sell Walmart Connect’s advertising solutions, using our proven conversion-driven and brand-building solutions.
 
As a Senior Campaign Manager, you will report to a team lead and use your 3+ years of experience in digital campaign management to plan, launch and execute amazing omni ad campaigns. The campaign manager owns the execution, recognition and delivering of revenue closed by the sales team. The campaign manager owns the strategic planning of $25M+ accounts (from building the media plan) and execution of the campaign (working with sales to request campaign assets to sending to internal teams for implementation).

This position is both strategic and tactical in scope, requiring the campaign manager to understand the brands marketing goals at a high level and diagnosing the tactical needs and steps to deliver on the overall campaign objective. Campaign Managers will be responsible for client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication. The campaign manager is a conduit between the sales team and internal teams on best way to activate or resolve campaign goals.

The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. Campaign Managers must possess a strong inner drive to contribute to the clients goals.

Responsibilities:

Responsible for strategic planning and execution of $25M+ in advertising revenue
Provide day to day support and escalation path to other Campaign Managers; Act as coach and mentor to junior associates.
Plan, execute, manage, and optimize managed service and self-service campaigns
Participate in cross functional initiatives that impact the Campaign Management organization
Types of campaigns include but not limited to onsite: display and search, offsite: display and video, social media and in-store
Understand upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics
Defining metrics and measuring success of campaigns using internal analytics. Work with sales to communicate metrics and campaign success to the brand.
Demonstrate diligence, attention to detail and adherence to WMG’s best practices throughout the full digital campaign life-cycle [from pre-sale to post-sale]
Maintain and organize campaign-specific materials in team’s shared document repository
Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns
Responsible for ensuring high quality of campaigns execution working within team SLAs making sure process is being followed.
Develop, grow, and maintain relationships with internal teams through exceptional client service
Traffic campaign tags into all ad technology environments (onsite, off-site, social media, search)
Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance
Formulate proposals for new client opportunities
Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
Partner with Analytics team on campaign measurement reporting and insights generation
Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
Work with media partners to ensure accurate platform implementation
Troubleshoot issues on all pre-production and live campaigns
Provide campaign wrap up reports
Provide monthly auditing reports to partners and actualize bill/pay systems when applicable
Attend client meetings as needed

Qualifications:

Experienced with media reporting and comfortable working with Google Ad Manager
Four-year Bachelor’s Degree in Advertising, Journalism, Marketing or related field
3+ years of experience in bid management, campaign management/optimization, or digital media operations within search, publisher display media, network media buys, and/or social media
High comfort level working with Excel such as creating pivot tables, analyzing data/numbers, media performance.
Strong project management skills
Client facing experience with the ability to identify risks and effectively manage through issues
Understanding of traditional and interactive media planning elements
Strong analytical thinking and mathematical skills for media math and media driving sales conversions
Excellent communication and writing skills
Capability to work proactively under pressure and handling multiple ad hoc requests
Ability to advise partners on best practices and areas of opportunity
Excited by a fast-paced and rapidly changing environment
Preferred Qualifications:

Experience using systems like Salesforce, JIRA, Tableau, SQL.
About Walmart Connect

At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, “Save Money. Live Better,” we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable – and we have Walmart’s sales data to prove it.

Benefits & Perks:

Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.

Equal Opportunity Employer

Walmart, Inc. is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.

Who We Are

Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you’ll quickly find we’re a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world’s most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you’ll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you’ll be empowered and equipped to do the best work of your life. careers.walmart.com

Minimum Qualifications…
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

As permitted by applicable law, provide evidence of full vaccination as defined by CDC guidelines OR secure approval of medical or religious accommodation for the vaccination mandate., Bachelor degree in business or related field
Preferred Qualifications…
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Related area
Primary Location…
121 River St, Hoboken, NJ 07030-5989, United States of America

Digital Media Lead – Colgate – New York USA

colgate palmolive logo
On: By: admin

APPLY HERE
Travel Required?: Travel – up to 10% of time
Date: Apr 29, 2022
Partial remote working option
Relocation Assistance Offered Within Country
# 128612 – New York, New York, United States

The Digital Media Manager role will support the Media Director’s agency and digital investment oversight, as well as support US, Tom’s of Maine and Canada Brand and Marketing teams to drive an integrated vision for communication across all touchpoints, with a particular focus on excellence in execution and performance for digital channels. This role will partner closely with the programmatic, social, measurement and search leads to develop integrated and effective people first plans across Colgate’s digital media footprint

Principal Responsibilities:

Lead excellence in activation and delivery across digital channels to optimize agency resources and deliverables
Team with programmatic lead to hold agency accountable and identify sub optimal outputs and processes, closing gaps where needed
Provide primary touchpoint and conduit of information for key media partners, e.g. Google, Meta, Amazon to maximize value of JBPs
Partner with agencies and media partners on negotiations to achieve best outcomes for CP in the context of holding company deals
Improve consistency of digital plan quality across CP, Tom’s and CP Canada Represent NA POV in GDO assessment and recommendations of relevant ad-tech partners

Requirements:

Bachelor’s degree
6+ years of relevant work experience

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom’s of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet.

For more information about Colgate’s global business, visit the Company’s web site at http://www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit http://www.colgatebsbf.com. To learn more about Hill’s and the Hill’s Food, Shelter & Love program please visit http://www.hillspet.com. To learn more about Tom’s of Maine please visit http://www.tomsofmaine.com.

Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject “Accommodation Request” should you require accommodation.